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Average Sales of FittleBug's First Client
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Clients First 10 Month of FittleBug
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Independent Analysis
| Beagle Says - Perhaps the best indicator of receptivity to appointment scheduling is the high percentage of people (over 80%) who would be willing to set up a profile or account with a service provider to make subsequent appointment scheduling easier.
Finally, the perception that scheduled services are more valuable, which surfaced in the survey data, may give businesses the support they need to raise prices over time – or, equally important, hold the line on prices during a downturn. Small price differences would be an important part of any ROI calculation that could make an appointments system even more valuable.
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“I met Steve at Connections in Vegas and was a bit skeptical of his Fittlebug program, which he referred to often as “future-based marketing”. I thought it was some type of form to be added to websites for people to request information or perhaps set up an appointment, but discovered it was much more than that. Fittlebug is a pretty cool concept, allowing carpet cleaning customers to be in control of when and how they set up their appointments. I’m not aware of any other product in our industry like this, although we do see them in other industries.”
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FittleBug Simplifies Scheduling
For a long time now people have complained about the service industry’s lack of attention to their personal time. BusinessBridge has set out to solve this problem with the creation of its flagship product FittleBug.
FittleBug empowers both the consumers and the service providers with real-time availability of scheduling booking local services. We use the word booking because with FittleBug the task is complete in one session. Scheduling, at least the way most of the home services industry uses it, requires the consumers to go online, only to have to fulfill the task offline. THAT’S NOT WHY PEOPLE USE THE INTERNET! They want to get booked and be done – just like booking an airline ticket. Here's what one of our clients recently had to say about FittleBug...
"We were one of FittleBug’s first customers. We have a lot of customers who are in the high tech industry and they wanted to be able to book online. To have a true online booking experience seemed like a daunting task. Fittlebug was exhibiting at Connections and we found that their program took the daunting out of the task. Our customers now have a true online booking experience and our business has been growing ever since."
Bill Coulter – Seattle
August 2012
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Meet Fittlebug™ Real-Time Scheduling.
You can schedule a flight to visit your parents in any part of the country or world, day or night, by simply jumping online and reserving a seat. But if you decide after business hours that you want your carpets cleaned next Tuesday because your parents are coming to visit, forget it. Sure, you can get a four hour window from a company and wait for them to call back when it’s convenient for them, but you don’t have time for that with every thing else on your mind. What have the airlines figured out that your service providers can’t?
Empower people to make their own decisions about service when it’s convenient for them!
It Started With Frustration
We were sick and tired of being put into voicemail after business hours or suffering from a bad cell phone connection during the day. We were sick of waiting for the call back, freezing our ability to schedule our time. We were sick of hearing that there was a convenient online form to fill out that guaranteed you that your appointment would be sometime in the span of four hours (but only after you got the confirmation phone call that you still had you waiting until the next day). It was time to take a stand and create Fittlebug™!
We developed a program that allows the service providers you use every day to generate a schedule based on their exact time to perform each service and the amount of time it takes to get from one appointment to the other. That schedule is available online and consumers can log on and pick the exact time that fits their schedule. After setting that time, they get a confirmation e-mail that verifies their appointment. This can be done at any time, day or night.
No Limits With FittleBug™
Can it really be that simple? Yes! And we’re not just talking about carpet cleaning. We’re talking about scheduling air duct cleaning, window washing, heating and air conditioning maintenance, a simple teeth cleaning at the dentist and much more!
Organize Your Life
FittleBug™(.com) also gives you the option to sign in and keep a list of your preferred service providers and their contact information, along with a calendar showing your next appointment time. You can even set reminders for services you may need performed at certain times during the year. No more thumbing through the rolodex or worrying that your computer will crash and lose all that valuable info. We’ll keep it safe and sound.
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FittleBug's Favorite Reads - You gotta "BE THERE" to win...
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| Mobile Video on the Rise! Rise! Rise! - Tuesday, November 27, 2012Mobile video has historically been held back by a single factor: bandwidth. But 4G LTE is changing that, and mobile video is already more popular on the faster wireless networks.
Mobile video is quickly becoming a mass consumer phenomenon, much as digital photos were earlier in the smartphone adoption cycle. read more ... |
| Older Boomers like Buying and Sharing their Experiences - Monday, January 10, 2011 While the youngest generations are still significantly more likely to use social network sites, the fastest growth has come from internet users 74 and older: social network site usage for this oldest cohort has quadrupled since 2008, from 4% to 16%. read more ... |
| Social Login Preferences Across the Web - Thursday, December 16, 2010 Surprise! Google login is used by more people than Facebook Connect, according to data from Janrain Engage, a site that puts login widgets on websites.
When we saw this chart we almost didn't believe it.
read more ... |
| Groupon - Is it Profitable and what is the experience? - Tuesday, December 14, 2010There is SO MUCH MORE insight, but - The most interesting thing about this stat is that even those that considered the experience unprofitable said that they upsold 25% of the people and the people that considered it a profitable experiences up sold 50%.
We at BusinessBridge will be introducing a needed solutions tool for the Service Industry to take advantage of this remarkably growing concept the really isn't new - just digitized!
Call us to find out more.... 630-444-2000 read more ... |
| Getting a Grip on Groupon - Tuesday, December 14, 2010 To judge how hot the “social coupon” space is now, try this unscientific experiment. Look up an online article on one of the category leaders—Say, Groupon or LivingSocial.com —and see how many new start-up social coupon sites are link-spammed in the comments section. (My personal best was mentions of seven other sites, some of which won’t launch until January 2011.) read more ... |
| The Reality of the Working Women - 1.5M but worth it - Thursday, August 12, 2010She spends more time doing home related stuff at work than work related stuff at home. There is a Fascinating Chart breakdown of how much time she spends on various activities during a day. She's a powerful moving market you BETTER know how to reach - on her time! read more ... |
| How offline marketing boosts online effect by 40% - Friday, July 09, 2010 Who would have thought that nearly 40% of online searchers make a purchase after being influenced by an offline channel? You would expect some influence, yes, but that significant? read more ... |
| Paper - Plastic or Online? - Tuesday, June 22, 2010 The report showed that more than 123 million Americans visited newspaper sites in May, representing 57 percent of the total U.S. Internet audience, as the New York Times Brand led the category with more than 32 million visitors and 719 million pages viewed during the month. read more ... |
| About 1/2 the time they aren't looking for you specifically! - Wednesday, October 06, 2010About 45% of consumers don't have a specific business in mind when conducting a local search online, according to a study released Monday from 15miles, the local, mobile and social marketing arm of TMP Directional Marketing. read more ... |
| Six Million More Seniors Using the Web than Five Years Ago - Wednesday, June 23, 2010 While people 65 and older still make up less than 10 percent of the active Internet universe, their numbers are on the rise. In the last five years, the number of seniors actively using the Internet has increased by more than 55 percent, from 11.3 million active users in November 2004 to 17.5 million in November 2009. Among people 65+, the growth of women in the last five years has outpaced the growth of men by 6 percentage points. read more ... |
| Maximize Your Loyalty Strategy: Personalize Customer Communication - Friday, June 04, 2010 “Customers are issuing a very clear warning to marketers: give [us] relevant communications that reflect my history and connections to you, or we will go elsewhere with our business.” read more ... |
| Creating a Customer-Centric Organization - Friday, June 04, 2010As the economy turns around, customer-centric organizations will be best equipped to take advantage of growing consumer confidence, as they will have the best understanding of the needs and wants of their audience. read more ... |
| Being #1 on Google Doesn’t Matter – 5 Unconventional Search Marketing Tips - Wednesday, June 09, 2010R U Sh#*@&in me... Check out this great post on the Amex OPEN Forum to learn why you should be less concerned with owning the #1 spot on Google than owning spots 2-10. It's almost too obvious to work. read more ... |
| The Cost Of A Lost Customer - Friday, June 04, 2010Here is a model to illustrate how important it is that we minimize defecting customers. Follow along with numbers from your own company to give you an idea of how much an angry customer can be costing you. read more ... |
| Google® Confirms that 20% of All Online Searches Have a Local Intent. - Monday, June 07, 2010 Then Google® put us all out of our misery and let the local search cat out of the bag…it’s 20%. read more ... |
| Yellow Pages - Friday, June 11, 2010 Fundamental changes in buyer behavior suggests that, at a minimum, you should be reevaluating your print Yellow Pages advertising. read more ... |
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NEW LOGO FOR FITTLEBUG
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New Look - New Functionality
BusinessBridge has updated the logo
for FittleBug! We hope that you like it.
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2010 Connections Conference
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See what Bill said last year... here
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Rocco Caputo - North Carolina
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Recent Video

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Radio - Listen While U Work
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Around the Clock Marketing for Home Services
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